Visual intelligence for fashion

Virtual try-on, built from the ground up

A computer-vision pipeline that lifts a garment out of one photograph and fits it to another. Geometry first, learned refinement next. Built in South Africa, for the bodies the fashion industry usually skips.

Prize drawRequest early access by 1 November 2026 to win one of two R500 Takealot vouchers. Terms

Results

Real output, no mock-ups

Every image below came out of the current pipeline. Each garment was segmented from the photograph it was worn in, flattened to a canonical frame, and re-fitted to a different pose and body position. Nothing here is a rendering, a stock image, or a hand edit.

  • 01black dress

    Source photo, black dress
    Source photo
    Extracted garment, black dress
    Extracted garment
    Before, black dress
    Before
    After, black dress
    After
  • 02maroon dress

    Source photo, maroon dress
    Source photo
    Extracted garment, maroon dress
    Extracted garment
    Before, maroon dress
    Before
    After, maroon dress
    After

Current output is geometric compositing. Lighting and fabric shading are not yet transferred — that is what the refinement model in training will address.

How it works

From garment to virtual try-on

  1. 01

    Segment

    Segment Anything isolates the garment from the photograph it was worn in. No human-parsing models, no licensing encumbrance.

  2. 02

    Flatten

    The garment is de-warped into a canonical, front-facing frame, so its shape no longer carries the body that wore it.

  3. 03

    Fit

    Pose landmarks give shoulder, hip and hem anchors. A thin-plate spline bends the garment onto the target body — local deformation, not a rigid stretch.

  4. 04

    Blend

    A feathered alpha composite merges the two images. Deterministic today. A learned refinement model is in training.

Technology

Built on visual intelligence

  • Live

    Garment extraction

    Promptable segmentation lifts garments out of worn photographs, so the system does not depend on studio flat-lay imagery.

  • Live

    Geometric fitting

    Pose-anchored thin-plate-spline warping places a garment on a body without generating a single pixel. Nothing is invented, so nothing can be hallucinated.

  • In training

    Learned refinement

    A convolutional refinement network to resolve seams, shadow and fabric behaviour where geometry alone falls short.

  • Ongoing

    Representative data

    Trained on data we collect and own, on bodies and skin tones that existing try-on datasets under-represent.

Roadmap

Where it's going

Thelerine AI is for shoppers who want to see a garment on a body like theirs before they buy, and for the online clothing shops that sell to them.

  1. Now

    A small dataset, gathered honestly

    We don't scrape images from the internet, so the current pipeline is shaped by a deliberately limited dataset. For now it works on the images it was developed with, not yet on any photo you give it.

  2. Next

    A retail partner

    We hope to partner with an online clothing shop and, with their permission, learn from their catalogue: far more garments, on far more bodies, with consent built in from the start.

  3. Later

    Size recommendation

    The aim is a model that doesn't just show how a garment sits on you, but tells you which size to order.

About

What is Thelerine AI?

Computer vision built for fashion

Thelerine AI started with a problem most online shoppers know: not knowing how a garment will look until it arrives.

Product photos show clothing on professional models, which makes it hard to picture the same garment on yourself. That uncertainty drives abandoned carts, poor purchases and costly returns. We set out to close that gap.

The goal is not images for their own sake. It is helping shoppers, retailers and brands decide with confidence.

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The name

thelerinenoun · Setswana, Sesotho

A skirt. The word Batswana and Basotho use for one. It probably comes from Terylene, the fabric, though that origin is unproven.

Built by Africans, for Africans

Virtual try-on should work for everyone. Representation, diversity and accessibility shape how we think about data, design and AI.

Responsible innovation

AI should be ethical, representative and accessible. We build for real value while respecting privacy — technology that empowers people rather than replacing them, with fairness and transparency guiding each decision.

Request early access

Thelerine AI is in active development. Access opens as each capability lands, starting with retailers and brands who want to test against their own catalogue.

For online clothing shops

We're looking for a retail partner. Choose Retailer or Fashion brand and tell us about your shop — including whether you'd consider sharing catalogue images for training, on terms we agree together.

Prize draw · closes 1 November 2026

Request early access and you're automatically entered into a draw to win one of two R500 Takealot vouchers. Free to enter, one entry per person, 18+ and South African residents only. Terms and conditions.

We don't accept photo uploads yet. When we do, consent and data handling will be documented before a single image is collected.

How we handle your details: privacy notice.